There are currently hundreds, if not thousands, of competitive solutions available in the mobile application market. That is why it is so important to create a product that will hit the needs of the market from the very beginning. How to achieve this? Thanks to the use of the MVP approach. Nowadays, MVP development for startups is essential.
MVP, or Minimum Viable Product, is a product in a simplified version, which with little effort, allows you to get to know the needs and expectations of potential users of the application while sufficiently showing its value to future customers. As part of the MVP model, an actual product is created that we present to recipients. Thanks to this approach, we can check and observe how users utilize our product at the very beginning, test the initial assumptions, and collect opinions from them.
In short – MVP allows us to verify the idea of the application with a relatively small investment of time, work, and money. It can be built in different ways: just take a look at Node js example sites (some of them were MVPs first).
In the classic approach, work on the product runs linearly – idea, design, and execution. The planned implementation work is carried out step by step between the idea and the complete finished product. Finally, the day of the premiere comes – confrontation with the market, with the audience – which brings feedback.
Did the product hit the needs and expectations of the audience? With a well thought out, analyzed specification and tested assumptions – perhaps so. But what if some things turn out to be unobvious to users? Or unnecessary? Re-development, redesign, and changes made to the already implemented application often generate disproportionately high costs. However, an application that does not meet expectations – that is, one that does not achieve product-market fit – has little chance of success or even achieving profitability.
Unlike the standard method, MVP gives greater flexibility and security – the gradual implementation of subsequent elements in the cyclical process of development, analysis, design, and observation saves time and money and reduces the risk of failure.
MVP should be considered when you care about:
Why is it worth choosing an MVP? What advantage does it give to develop a simplified product in the form of an MVP instead of building a fully functional application right away?
Below we have collected several reasons that can convince you to choose this model.
In the next step, after launching the MVP on the market, you can finally start collecting user feedback, monitoring their behavior, and analyzing opinions and information about the product. This is a very important stage because the acquired knowledge will allow you to improve the application – check whether the designed functionalities meet users’ expectations, whether the application is easy to use, and which functions should be refined.
As you can see, creating an MVP is a must. It is an excellent chance to make a more confident start, so don’t neglect this opportunity.
Also Read: How to Create the Perfect Booking App?